Adeyfield winnerDacorum students raise over £7,000 for local charities in Dragons’ Apprentice Challenge


Winners of 2014/15 Challenge announced after budding entrepreneurs pitch to SuperDragons at Shendish Manor finals

23rd March 2015 – Gaddesden Dragons from Adeyfield School has been proclaimed the overall winner of the 3rd  annual Dacorum Dragons’ Apprentice Challenge. The team was one of six, shortlisted from local schools invited to present to the SuperDragons - leaders from the world of business, education, local government and charity - at this week’s Challenge Finals at Shendish Manor Hotel.

The teenage tycoons in waiting who stepped up to tackle a charity challenge were showered with praise on Monday night.

Competing teams from Dacorum secondary schools were supplied with £100 stake and challenged to turn it into £1,000 or more, with support and advice from mentors within the borough’s business community.

Cllr Allan Lawson, Mayor of Dacorum, presented the awards and inspired the audience of young people, businesses and charities by emphasising the ‘practical’ value of the Dragons’ Apprentice Challenge. Presentations at the finals night at Shendish Manor revealed the wealth of business lessons learned by the Year 12 pupils as they staged everything from cake sales and craft fairs to offering a ride in a Ferrari to hit their daunting targets.

Named as overall winners on the night were the team from Adeyfield School, who scooped a Snow Centre session and Tea & Cakes at Shendish Manor Hotel for their efforts in support of Gaddesden Riding for the Disabled charity.

Other winners were

Gaddesden Dragons from Adeyfield School for Most Money Earned, prize of Tea and Cakes from Shendish Manor Hotel

Team Flash at JFK School for Most Innovated Business Idea, prize of a meal from Nandos Restaurant in Jarman Park

Cooke’s Angels from Longdean School for Close Co-operation with your Charity, prize of a case of J2O’s for each team member from Britvic

New Beginnings from Tring School for Best Display, prize of a voucher towards a drinks and cakes from Costa Coffee

Cooke’s Angels from Longdean School for Best Presentation, prize of a training session at the Radio Dacorum studios

The Challenge is being run simultaneously across Hertfordshire with a total of 69 teams registering from 30 different schools in

Broxbourne & East Herts


North Herts and Stevenage

St Albans

Watford and Three Rivers

Welwyn & Hatfield

So that is 69 Dragons and 69 different charities too.  Broxbourne and North Herts are also having their Finals Evening tonight, with the others later this week.

As they celebrated their success the teenagers all agreed that the Dacorum Dragons Apprentice Challenge – now in it’s third year – was both a lot more work than they had ever realised but a test that both developed their skills and gave them a chance to get involved in their community.